An Update on the Automotive X-Prize

In the race to build a super fuel efficient car (100 mpg), participants of the Automotive X-Prize were announced this week at the New York Auto Show (WSJ). The interesting thing is that none of the major auto manufacturers participated. TechCrunch notes that they may be involved indirectly but I'd say it's also a reminder that while our need for cars/vehicles will survive the long haul, our need for the current batch of automakers may not. Further, what will "save" the auto industry is new ideas.